Master of Business Administration (MBA)

The Department of MBA was established in the year 2006 with an annual intake of 60 students.

The department is headed by Dr. A. Sita Madhavi is having 18 years of experience in Research and Teaching.There are 3 Professor,3 Associate Professor, 07 Assistant professors in the department. All the faculty members are well experienced in their areas of specialization and delivering quality-services to the best of their ability. The faculty of the department help students in preparation of mini-project reports (ARA & SIP), Power Point Presentations, delivering seminars and Main Project at the end of their programme.

The department offers soft-skills, case-studies, group discussions, expert Professional-Guest & Technical Lectures and Industrial Tours & Visits in addition to their curriculum which in-turn provide, rich professional experience which will be helpful in their professional career and stimulate simulative behavior in their employment career. Seperate PDP lab(Personality Development Lab) have been made to enrich both academic and managerial skills of the students

In the face of present global recession especially in the IT sector resulting in crippling career opportunities since September 2008, a vulnerable necessity as arisen to all the graduates and post graduates in technical education to develop knowledge, skills and ability in the field of management to outshine in the changing global environment. Further, the management course has its stand at the helm as any position in the career finally culminates in administration of management. Hence, no specific mention is needed for acquiring additional academic distinction by the technocrats for highly successful career. In view of the recession trends across the globe, IT & CSE and other software professional invariably pursuing MBA as extension of their career may result as strong competitive arena to other non engineering students pursuing the same field as their career. Hence non-engineering management students have to strengthen their skills both academic & managerial, to spinout of cutthroat & stringent competition posed by surrounds in their employment career.

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Vision
“Providing excellence in education to build a better tomorrow, through a realistic and research oriented environment.”

Mission

• To offer high quality Masters in Business Administration and to prepare students for professional career.
• To contribute towards societal development through imparting quality education.

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Program Educational Objectives (PEO)

• PE01: To prepare the students to lead a successful career in industry or pursue higher studies or become an entrepreneur
• PE02: To train students so as to enable them to offer commercially feasible and socially acceptable, managerial solutions to technical/non technical problems.
• PE03: To turn out graduates having the capability to demonstrate strong leadership skills, effective communication skills, professional etiquette and a desire to be a lifelong leaner

Program Outcomes(PO)

• PO1: Demonstrate managerial competence, comprehensive knowledge and understanding the methodologies and technologies of functional areas of business applications
• PO2: Apply the knowledge of statistics, behavioral science, operations and technology. Understand in detail, analyze, formulate and solve the issues pertaining to the business application
• PO3: Identify investigate, understand and analyze complex problems pertaining to management applications in industries and identify effective solution strategies for implementation.
• PO4: Inculcate the role of research in developing and maintaining knowledge of the state – of – the art in various technologies and application in industries. Acquire the skill to design, develop and modify systems in hardware and software platforms to meet desired needs within realistic constraints.
• PO5: Create, select and apply appropriate techniques, resources, modern management tools to complex activities in the field of business management.
• PO6: Analyze and summarize complex information pertaining to various fields of management in industries. Function effectively as an individual, and as a member or leader in a team.
• PO7: Develop specifications, implement and critically assess projects and their outcomes. Demonstrate management, leadership and entrepreneurial skills, and apply these to one’s own work, as a member and a leader in a team to manage projects in multidisciplinary environments
• PO8: Communicate effectively in both oral and written contexts in the form of research papers, project reports, design documents and seminar presentations.
• PO9: Engage in self-improvement through continuous professional development and life –long learning to maintain an up-to-date knowledge of contemporary issues in various fields of management.
• PE03: To turn out graduates having the capability to demonstrate strong leadership skills, effective communication skills, professional etiquette and a desire to be a lifelong leaner

Program Specific Outcomes(PSO)
On completion of this program the graduate should be able to:

• PSO1: Apply various concepts and strategies of business management
• PSO2: Comprehend and analyze the importance of functional and inter functional areas.
• PSO3: Recognize opportunities available and face the challenges in the national and global business environment and adapt accordingly.
• PSO4: Carry out research in the field of management.
• PSO5: Demonstrate team management skills and to become a competent leaders.
• PSO6: Function as Ethical, conscious and socially responsible managers, capable of contributing to the development of the nation.

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• MBA Syllabus(Autonomous AR-18)

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Compiling course files is a concept which had been there for many years in professional college. Geethanjali takes the concept of course file to a new level altogether.

Efforts have been made to prepare course files on every subject taught in all branches altogether. This huge stack of information is specially prepared by the respective faculty members with examinations in mind. A wide variety of questions are compiled catering to the comprehension of the weakest student to challenge the mind of the brightest student.

Not only are the efforts of Geethanjali towards compiling the best material but efforts of the same level are put into ensuring that the students access the information. Group ideas are created for each class and the class representative receives this information which he/she passes it on to his/her classmates. All of them can access the information with the help of their username & password generated individually per student.

Along with important questions and answers generated unit wise. Not just this academic matter but our faculty also includes website addresses resourceful for their subjects, references and all possible project viva questions. The course files are updated every year and versions of it are released.

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The staff of the department is actively engaged in Research work. The staff is sponsored to participate in the Seminars, Conferences, Workshops and Short term training programmers organized by various colleges and Professional bodies to enable them to update their knowledge in the respective subject.

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The department follows the guidelines given by the Quality Control section time to time.